
Siena · Italy · 2019
Source: Siena 2019 — Pre-selection
A bid book states what a city promised. It is evidence of intent, not of what was delivered.
Siena's 2019 European Capital of Culture bid proposes using cultural innovation to address aging demographics, economic crisis, and mass tourism. The city aims to become a learning laboratory for Europe by reconnecting heritage with civic engagement through three initiatives: cul